July 4, 2015

Pride, Work, and Necessity of Side Projects: Lamps, Go-Karts and more by Allan Branch



What are you working on—on the side?

I build lamps, build go-karts, sail, brew beer, fish, build tables (such as below) and bookshelves, and tinker on my jeep. I bounce around on projects, as I get bored.



How do you manage to work
on your side project(s)?

I have time because I work 6:30am–3:30pm, so I get 2–4 hours a day to play with my kids and tinker on things with them. My son, who is 8 years old, has turned into a big helper (below) and seems to enjoy building things. I also have fairly open weekends, even though we have two kids, we aren’t the type of parents who let their children’s activities take over their lives. I don’t spend much time watching TV and lying around.



Why have a side project?

I have side projects because I like learning. I think side projects are a form of self-torture for me. I hate not knowing what to do, but I also don’t enjoy “mastering” one thing. I like the learning, I hate the learning portion at the same time. Most of my side projects involve some form of taking “junk” and making it usable. I enjoy finding something in a junkyard and making it worthy of using again.

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Diptych courtesy of Allan Branch, who co-founded LessAccounting.com, LessFilms.com and LessChurn.io.

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Read more about the joy of side projects.


This series, devoted to side projects, is delivered in association with 50,000feet, an independent creative agency dedicated to helping brands and businesses soar.


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